THE NATIONAL LAW REVIEW — Young lawyers are a significant investment for a law firm. From the hiring process to training, the goal should be to attract and retain lawyers for the long term. If an associate is brought on and ends up leaving, law firms have to start all over and reinvest in hiring another, which can cost the industry roughly $1 billion annually. What does it take to attract and retain lawyers and law students? With the spike in law school enrollment, law firms need to prepare for a competitive job market and a pool of talent that expects a positive company culture, flexible work options, tracks for growth, mentorship, and innovative technology. Law firms need to focus on attracting and retaining talent and getting new lawyers current on the firm’s processes and practice areas to provide excellent service to clients as a way to stand out.